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5 Secrets To Get Your Email Open Rates Up
How many times has an email hit your inbox and you just click the delete button without even opening it? Unfortunately, business decision makers are doing that exact same thing to sales emails. Here...
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LeadJen Welcomes New Vice President of Operations, John Maler
INDIANAPOLIS – (October 3, 2013) – John Maler, a seasoned sales, marketing and operations executive, has been appointed vice president of operations at LeadJen (www.leadjen.com), a B2B lead...
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What the heck is that?!
Lead Generation Communication Best Practices By Mary Klene If you’re in the business of B2B lead generation marketing or prospecting, how many voice mails do you leave a day? How many emails do you...
View ArticleLeadJen Infographic Shows Best Practices for Selling to Marketers
Marketing technology providers are tasked with breaking through all the clutter and reaching marketers with tactics and messages that will get noticed. It may be surprising, then, that traditional lead...
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LeadJen Sponsors Non-For-Profit BLING “Free to Be Me” Summit
“Uniting Girls, Influencing Girls, Leading Girls, Empowering Girls” LeadJen is excited to announce our 2013 annual non-for-profit event “Free to Be Me” summit with BLING Sorority & University....
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Power of the Pen: How To Write The Ultimate Business Thank You Note
When was the last time you sat down and wrote a thank you note to a current client or prospect? And no I am not talking about a quick email, I am referring to the old fashion, pen-to-paper thank you...
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Indianapolis Star’s 5 Questions with Jenny Vance
Jenny Vance, 35, founder and co-owner of LeadJen marketing company has started several companies and received numerous awards. Besides LeadJen, she founded PlanSoon and serves on the board of Salesvue,...
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7 Must-Do’s To Get Past The Gatekeeper
Do you ever feel like receptionist, administrative assistants or department operators are screening your calls and keeping you from reaching the decision maker? Well, that is exactly what gatekeepers...
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What the NFL and Lead Generation Have in Common
Tweet Published by our friends at MarketingProfs The NFL season is half over, and the teams that will be competing in the playoffs are starting to emerge. And while my office mates are rethinking their...
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5 Ways to Improve Lead Generation ROI
By Jenny Vance and published by our friends at TechPoint Forget connect rates and appointments per lead. If you really want to know how your lead generation program is faring, look to these early...
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Lead Generation Shouldn’t Take a Holiday
Most people like to squeeze in some extra time off during the holiday season. It only makes sense to reduce or suspend sales prospecting, too, right? While most sales and marketing managers assume...
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Second Harvest Lead Generation Can Produce Bountiful Yield
Thanksgiving is the traditional finale of the fall season. The weather has cooled, the crops have been harvested, and we celebrate our blessings with family and friends. The analogy between the recent...
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Three Pillars of Success to Trade Show Prospecting
By Jenny Vance via TechPoint Trade shows are great prospecting platforms to get in front of many key executives in one day, all at one time. Whether you are investing in booth space or tickets, a...
View ArticleLeadJen Infographic Shows Best Practices for Healthcare Marketers Updated 2014
INDIANAPOLIS – (February 10, 2014) – Tuesday is the best day for healthcare marketers to schedule outbound sales calls, and clinician decision makers account for 27 percent of appointments set,...
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Seven Factors of Successful Lead Generation Campaigns
Our friends at TechPoint have featured a story by LeadJen President, Jenny Vance for the month of February. Full article posted via TechPoint Indy Blog I often am asked, “What makes a lead generation...
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How Lead Generation can impact branding
“Lead generation is the largest live dialog that a company will have with the marketplace, so it makes sense that it also can contribute valuable information to branding efforts.” via our friends at...
View ArticleDemand Gen Report: NetApp Gets Healthier Data And Boosts ROI With LeadJen
WRITTEN BY KIM ANN ZIMMERMANN, MANAGING EDITOR – Demand Gen Report NetApp, a data storage solution company, developed a new product for electronic health records in response to growing demand from...
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TechPoint: Data-Driven Marketing: What does that really mean?
Published via our friends at TechPoint Written by Jenny Vance Marketers talk a lot about how data drives strategic decision-making, but what does that mean and how can you apply data analysis to...
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How to build a better prospecting list
via our friends at TechPoint by Jenny Vance Whether you are a young, growing company, or an established organization, if your solution has the ability to target a large range of industries it can be...
View ArticleWhy did Revenue Marketer, Jim Brown hire LeadJen?
Jim Brown has a love-hate relationship with lead generation. A revenue marketer who has counseled some of the country’s fastest-growing brands, including FedEx, 3M and Cummins, Jim understands the...
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